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12 April 2024Where everybody knows your name
Browns' Hotel is where conviviality meets historic elegance
Words: Tim Griffiths
I n the heart of Mayfair, nestled among the prestigious streets of London, stands Browns Hotel, a beacon of elegance and hospitality since 1837.
Steeped in history and revered for its impeccable service, this iconic establishment has welcomed guests from around the world, offering a blend of old-world charm and modern luxury. At the core of Brown's Hotel lies a commitment to conviviality, creating an atmosphere where guests feel not just welcomed, but truly at home.
To truly appreciate Brown's Hotel, one must understand its rich history. In the early part of the nineteenth century Mayfair was simply an up-and-coming parish rather than right in the heart of the greater London sprawl where it sits nowadays. James Brown and Sarah Willis, a maid to Lady Bryon, the former wife of the notorious poet and an educational reformer and philanthropist in her own right, bought first one and then three townhouses on Dover Street with the help of the baroness.
Brown's Hotel was established, opening its doors to ‘Families and members of parliament’ according to an announcement in The Morning Post. It quickly became a favourite among the Victorian aristocracy and its illustrious past includes notable guests like Rudyard Kipling, who wrote large swathes of The Jungle Book while staying, Alexander Graham Bell, who made the UK’s first-ever telephone call from the establishment, Agatha Christie, who drew inspiration for some of her novels from Brown’s and Theodore Roosevelt, on his honeymoon.
Each, and so many more, added to the hotel's lore with their visits.
The building itself is a testament to timeless elegance. Its Georgian architecture stands proudly exuding an air of sophistication that is both classic and inviting. The hotel has undergone meticulous renovations over the years, preserving its heritage while incorporating modern amenities to ensure a comfortable stay for every guest.
In these days of huge purpose-built hotels, with gilded lobbies and international brands, it is notable to remark that Brown's is technically the oldest hotel in London – it has never been renamed, rebuilt or relocated.
For those with a penchant for art, the nearby Royal Academy of Arts beckons with its world-class exhibitions. Fashion enthusiasts will delight in the proximity to renowned designer stores along Bond Street, while history buffs can explore the nearby Burlington House and its fascinating museums.
After a day of exploration, guests can retreat to the peaceful sanctuary of Brown's, where the bustling city streets fade away, replaced by an oasis of calm and comfort.
[The building's] Georgian architecture stands proudly exuding an air of sophistication that is both classic and inviting
What sets Brown's Hotel apart for me is its unwavering dedication to creating a warm and welcoming atmosphere. The theme tune for Cheers, the famous American sitcom that ran for a decade in the 1980s, claimed that:
Some times you wanna go
Where everybody knows your name
And they're always glad you came.
Well, with Brown's Hotel that is quite literally true. In the roughly fifteen minutes that it took to pass through the revolving door, cross the personality-laden lobby, check in and shuck my bags in my room, it seemed that every member of staff could greet me on sight. By name.
My face is not on any wanted posters (that I’m aware of) but this was a level of customer recognition that surpasses almost anything. From the moment a guest steps through the doors, they are enveloped in an ambiance of genuine hospitality. The staff goes above and beyond to ensure every need is met with a smile.
At this point it would be remiss of me not to mention the chamber allocated to me for my two-night stay. My journey to Brown's comprised car, train, subway and a near-agonising six hours of trudge from a starting point close to Hadrian’s Wall.
My high level of tiredness and low sense of expectation meant that all I was looking for on opening the door was merely a bath followed by collapsing into a comfy bed. This was in no way a reflection on the hotel, more a clinical observation of my exhaustion.
Instead of merely a 'room', which would have sufficed, I was confronted instead by the Dover Suite, one of three named suites (the Sir Paul Smith and the Kipling are the other two), an overnight abode that is larger than some apartments I have had the dubious pleasure of living in over the course of my life.
From the moment a guest steps through the doors, they are enveloped in an ambiance of genuine hospitality
My personal design tastes lean more towards the earthy tones of browns and greens but the blues, greys and golds here were elegantly done and married beautifully with the ornate cornicing and the statement marble fireplace. The large sitting / dining room gave way to a generously appointed bedroom with the kind of king-sized bed you would try your damnedest to fold up, squeeze into your suitcase and take home.
A welcoming bottle of champagne was gratefully opened and thence to a soak in the tub with the built-in television. Woes, worries and weariness were washed away before consideration of the evening’s entertainment needed to be taken.
Back downstairs, for those seeking a cozy spot to relax, the Donovan Bar beckons with its inviting atmosphere and expertly crafted cocktails. Named after iconic British photographer Terence Donovan, the bar exudes a sense of creativity and flair, making it a favourite among guests and locals alike.
Whether enjoying a classic cocktail or sampling one of the bar's signature creations, patrons are treated to an experience that is as memorable as it is convivial. I was there on a Monday night and seating was at a premium.
The hotel's commitment to excellence extends to its dining experiences as well. Charlie's Restaurant, named after Lord Charles Forte, the founding father of the hotelier family who now own Brown’s, was unfortunately closed for refurbishment. This was a shame but understandable as I was here in the dog days of winter (indeed, as I was leaving, it started to snow) and maintenance has to take place at some stage no matter how busy an establishment may be. When open Charlie’s is all about British cooking at its finest though. I’ll have to visit again to experience this – something that will be far from a chore.
In a city known for its hustle and bustle, Brown's Hotel stands as a haven of hospitality and conviviality. Its rich history, prime location and unwavering commitment to impeccable service make it a timeless gem in the heart of Mayfair.
For travellers seeking an experience that blends classic charm with modern luxury, Brown's Hotel offers an invitation to step into a world where every detail is carefully curated, and every moment is infused with warmth and welcome.
Whether exploring the vibrant streets of London or simply unwinding in the comfort of the hotel's elegant surroundings, guests of the hotel are sure to leave with cherished memories and a longing to return to this beacon of hospitality.